Smarter Stats: What’s wrong with the Packers’ offense? : Packers Insider

Smarter Stats: What’s wrong with the Packers’ offense?

September 28, 2014 by  
Filed under News

By Doug Farrar, Sports Illustrated

Since he became the Green Bay Packers‘ starting quarterback in 2008, Aaron Rodgers has been one of the top quarterbacks in the NFL, if not the outright best when he’s firing on all cylinders. That’s not exactly a newsflash. From 2008-13 the Packers have finished out of the top 10 just once in overall yards (No. 13 in 2012), and overall points (No. 10 in 2010). But this season, they’re No. 27 in points and No. 28 in yards, and if you want more exotic metrics to gauge the size of the problem… well, Green Bay currently ranks No. 21 overall in Football Outsiders’ offensive metrics — No. 21 in the passing game, and No. 23 with their rushing attack. While some would like to know why second-year back Eddie Lacy hasn’t gotten off the ground as he did last year, most of the angst is directed at the passing game, designed as it is by head coach Mike McCarthy and run by Rodgers.

True, Rodgers and the Packers have faced 3 straight good defenses, defensive lines, but this offense used to be better than good. They were great. And they’d still score 27+ points against good defenses regularly. The Packers miss Jermichael Finley at TE more than anyone really comprehends. Sure they won a Super Bowl with him in 2010, but they had Greg Jennings, Donald Driver, and James Jones back then.

Using “career” defined as his career as a full-time starter, Rodgers’ career touchdown percentage is 6.3; this year, he’s at a career-low 4.9. His career yards per attempts is 8.1; this year, it’s a career-low 6.9. His career yards per game average is 256.6; he’s at a career-low 232.3 right now. You get the idea.

If variety is the spice of life, McCarthy isn’t cooking anything to taste at this point. This season, per Pro Football Focus’ charting metrics, the Packers have run “11” personnel — one running back, one tight end and three receivers — on 76.6 percent of their plays, which is a huge uptick from years past, and a major increase over the league average of 51.4 percent. And it’s surprising, because in Green Bay’s offensive glory days under McCarthy, the coach was known as one of the most diverse playcallers from a formation perspective. The Packers would run everything from full house backfields with three running backs, to five-wide empty backfield formations in goal-line situations.

Again, the trend has been severe. In 2013, per Football Outsiders’ stats, Green Bay ran “11” personnel on 68 percent of their plays. In 2012, it was 54 percent. ESPN Stats & Info has Green Bay with “11” personnel on 46 percent of their snaps in 2011, and just 35.6 percent of their snaps in 2010. So, over the last five seasons, you have one team running one formation more than twice as often as they used to, and formation diversity has gone right out the window.

It’s something that’s very evident on tape, and it’s something that experts have noticed.

“I think there are definitely some issues there,” former NFL quarterback and current NFL Network analyst Kurt Warner said Tuesday on ESPN Radio. “One thing, when I watch the film of them — very stagnant offensively. They’re a team that kind of lines up in what they’re going to line up in. They don’t motion a lot, they don’t get a lot of multiple formations, and I think that when they play against good teams — teams that can rush the passer — they start to struggle a little bit. I think they have some issues, and they need to change it up. If you take out Jordy Nelson and Randall Cobb, who’s the next guy who’s going to step up and be a big playmaker? I don’t see it, and they’re not getting it out of the backfield.”

Nelson gets a lot of double teams because he’s one of the league’s best receivers, but there are compounding issues this season — he’s not getting free off the line with the help of advanced route concepts, and Rodgers is targeting the daylights out of him. As Tom Silverstein of the Milwaukee Journal Sentinel points out, Rodgers is throwing to Nelson on 36.3 percent of the team’s passes, which leads the NFL.

“What is your best personnel?” McCarthy recently said of this overall issue. “How much more do you want to take your third receiver off the field and bring a second tight end? Or are you just going to play with one back? Or bring a fullback on? Those are things that are all part of the conversation and really as your roster develops, where we are in our program, particularly with our quarterback, this is clearly the way we’re structured is the best utilization of our players.”

Fair enough if it works, but it isn’t working right now, and McCarthy used to can the “best personnel” idea in favor of schemes that would make everyone in the offense better. Whatever it takes to get the Packers back to that point, McCarthy needs to figure it out.

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